How one life-long entrepreneur juggles entrepreneurship and parenting
Ottawa-based digital strategist Erin Blaskie started her first business when she was 21. At the time, she defined success in the same terms many young
How one life-long entrepreneur juggles entrepreneurship and parenting
Ottawa-based digital strategist Erin Blaskie started her first business when she was 21. At the time, she defined success in the same terms many young
It looks like Canada Day in Ottawa caught some attention
Canada Day may be over, but the fun continues as Ottawa plays host through the fall to a number of high-profile events and unique attractions.
Four ways to improve your marketing copy
Marketing your business can feel like a full-time job – a Constant Contact survey reports that small-business owners spend over 20 hours a week in
Extreme weather the new normal? What this means for air travel
As climate change brings unexpected and often sudden changes in weather, the impact on airports, airlines and ultimately air travellers can be significant. Lightning Rain
How cloud based productivity suites can keep you organized
Most entrepreneurs use email and an electronic calendar to stay organized. But cloud-based productivity suites like G Suite and Office 365 give SMB owners a
Seven retailer tips for Black Friday and Cyber Monday
Since migrating north from the United States about a decade ago, Black Friday has become hugely popular with Canadian shoppers. The annual buying frenzy and
Hydro Ottawa integrates cybersecurity into practices to guard against emerging threats
Preventing outages and restoring power usually invokes images of work crews clearing fallen trees and connecting wires atop utility poles. But behind the scenes, Hydro
How to create an outstanding customer experience
“Customer experience” is more than just customer service – it’s all the interactions that customers have with your company, from advertising to purchasing and beyond,
How to calculate your business space needs and budget
Moving into a proper office, storefront or studio is a major milestone for many entrepreneurs and business owners. But some basic questions can be a
Four tips for creating a customer loyalty program
Customers love getting freebies and rewards. Airlines and retail chains have long tapped into this desire, using loyalty programs to keep buyers coming back. Increasingly,
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