Higher deficits and debt in the coming years could limit the ability of a government to introduce any new, permanent programs without spending cuts or tax increases.
In a bid to win back loyal customers and attract new ones, MEC is rolling out new membership benefits that include discounts on services, exclusive promotions and access to outdoor activity and product experts.
The study also found that Canadians have a high ability to detect whether a brand demonstrates a short-lived act of compassion to take advantage of the pandemic.