RedLore sensing new opportunities to alleviate logistics industry headaches

Between COVID-19 vaccine deliveries, the boom in online shopping and temporary shortages of common household goods, the COVID-19 pandemic has thrust supply chains into the spotlight.

And that just might be good news for Ottawa startup RedLore.

Each year, billions of dollars worth of goods are damaged in transit when, for example, perishable items are kept at the wrong temperature or a warehouse forklift backs into a pallet.

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RedLore is tackling this problem through sensors that monitor temperature, humidity levels, a shock from a fall as well as other metrics, and transmits that data back to a customer’s dashboard.

Watch the video above to hear RedLore CEO Niek Van Dierdonck describe how the bootstrapped company got its start, landed a key logistics industry partner and recently received the “ultimate recognition” for its early success.

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