One of Ottawa’s most iconic technology companies is changing its brand after 37 years and boldly looking to the future. Christa Quarles, who has spent two years as CEO, is championing a new corporate brand that better reflects its wide software portfolio, which ranges from CorelDraw to products such as Parallels, which helps users run Windows on a Mac computer.
The new corporate name, a variation on “all you do,” could also help with future acquisitions. Quarles says the company will remain committed to Ottawa – it’s hiring right now – but is also welcoming the freedom of remote work. According to Quarles, Alludo is embracing the future of work and looking to create software that facilitates that. Check out the full conversation, with Ottawa Business Journal CEO Michael Curran, live now.
OBJ360 (Sponsored)

Cornwall’s DEV Hotel & Conference Centre a premier destination for work or play
The city of Cornwall – located less than an hour from Ottawa – is quickly becoming one of Ontario’s most appealing getaway destinations. For your next visit, the DEV Hotel

City Building: Cornwall has become an investment hotspot with lots of development underway
The skyline of the City of Cornwall is changing as development projects transform this surprisingly dynamic community on the banks of the St. Lawrence River. Municipal planning and building departments