Business: Digital health company combining AI and wearable technology to help brains heal
Born: Ottawa
Biggest business achievement: Founded a neuro-tech startup that has grown to 10 employees and partnered with clinics across Canada and the U.S. to improve concussion recovery.
OBJ360 (Sponsored)

When David McPhedran’s parents emigrated from the United Kingdom in 1968, they didn’t have much, but Canada was known as the land of opportunity, and that’s what they sought for

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Biggest obstacle overcome: Delivered a novel and effective medical technology to concussion patients who were isolated due to the pandemic.
Biggest influences: Dr. Heidi Sveistrup, CEO of the Bruyere Research Institute, encouraged me at every stage of my career. She was my PhD supervisor and demonstrated that you can be a strong female leader while also raising a family.
Biggest lesson learned during COVID-19: Communication builds resilience. Working from home has increased our team’s communication and I’ve witnessed a collective increase in the resilience of our team.
Charitable involvement: Society for Canadian Women in Science & Technology
First job: I started a gymnastics summer camp for kids in my hometown.
Advice I’d give the younger me: Be patient with my growth and confident in my abilities.
Favourite pastime: Running