Less than a week after launching a new mobile shopping app aimed at drumming up business for local merchants, Shopify has unveiled a revamped point-of-sale system.
The Ottawa-based e-commerce giant says the new software, which is available to all merchants on its platform, provides a “simpler and more customizable solution” for retailers. Among other new features, the system allows merchants to create specific instructions for curbside pickup outside their brick-and-mortar locations so customers can pick up items while respecting physical distancing measures designed to curb the spread of the novel coronavirus.
Shopify says the new POS also lets merchants search for items at different locations, such as a warehouse or other stores, and ship to customers directly from there while automatically calculating delivery costs. The system also tracks metrics such as daily sales figures, average order values and average cart sizes compared with previous weeks to help merchants pinpoint which products are selling best.
In a statement, Shopify director of retail Ian Black said the company is doing “everything we can to help retailers adapt to current challenges and come back stronger,” adding the system will help retailers “shift their sales from in-store to online, easily offer curbside pickup and local delivery, and be ready for growth when in-store customers start to return.”
The new POS arrives just days after Shopify released a new app called Shop. The platform is designed to allow customers to search for local businesses, buy merchandise and track their orders all in one place.
The product announcements come as Shopify’s stock continues to ride a wave of growth.
Since tumbling below $460 on the Toronto Stock Exchange on March 16, the company’s shares have bounced back in a big way. Shopify stock was up more than seven per cent to $927.71 late Monday afternoon.