Ottawa’s Executive Fitness Leaders acquired by U.S. healthcare provider

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An Ottawa-based personal training and corporate wellness business has a new owner.

Seattle-area health-care firm Novo Integrated Sciences purchased some of the assets of Executive Fitness Leaders, an Ottawa company founded in 2003 by Denis Giacobbi and 2007 Forty Under 40 recipient Colin Peden.

The local business also provides massage therapy and nutritional counselling at its three Ottawa locations, which will continue to be managed and operated by Giacobbi and Peden.

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The transaction is part of Novo’s efforts to expand in the health, wellness and fitness sector through acquisitions in both Canada and the U.S.

Financial terms of the transaction were not disclosed.

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