In this first segment of a two-part interview, OBJ Regional speaks with Wilderness Tours president Joe Kowalski about how he carved out an adventure tourism operation on the Ottawa River, rode a demographic wave of success in the ’80s and how his children are bringing fresh ideas to the business.
Kowalski is also frank about the challenges his industry is facing as entertainment options multiply and consumer tastes change.
“The outdoor industry has been shrinking,” he says.
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What we do BGC Ottawa provides children and youth with a safe place between the realities of home life and the pressures of school — a place of positivity and
What we do Imagine how you feel when you walk through the door to your home. Your relief and immediate comfort of belonging. That’s Matthew House Ottawa. And we have
But with new offerings, such as urban rafting experiences out of Britannia Beach and fresh partnerships with Algonquin College, Wilderness Tours is tapping into new markets.
Watch the video above for the full interview.
